We’re all no strangers to H&M and the huge impact it has made in Fashion globally with affordable clothes that everyone no matter race, gender and cultural background can enjoy. Every brand starts of with a vision and branches off to create something even greater and with H&M they’ve created something great that is COS.
SO WHAT IS COS?
“COS is a fashion brand for women and men who want modern, functional, considered design.
Offering reinvented classics and wardrobe essentials, we create pieces that are made to last beyond the season. Traditional methods and new techniques merge to form timeless, understated collections.
Since launching in 2007, we have opened stores worldwide in carefully considered locations, applying an architectural design concept that preserves buildings’ original features whilst creating a modern, welcoming space.”
So the coolest thing happened to me. I was personally invited to COS SS20 preview collection and Party at the COS townhouse in Soho. The event took place November 14, 2019 from 6pm - 9pm with some pretty amazing people in the house including DJ Amrit who brought some endless tunes that I think every guest would agree was soothing to our souls and feet. Upon entering the event guest were welcome by host followed by some Champaigne and various delectable hand foods from burgers with guac, kale and steak wrapped in fries.
The night was filled with meeting some familiar faces as well as new ones, tapping into the love and culture of the COS brand. The collection was fresh, vibrant and brought a sense of charismatic style that anybody fashionable would appreciate. What I do appreciate about COS SS20 collection is the quality of the clothing, it’s made to perfection for your size and height. The different shades of colosr in this collection are pretty neutral with some pop out colors such as blues, greens, purples and Auburns. What made the night even better was that every floor offered something compelling from the mens floor to the third floor. YES THERE’S 3 FLOORS. Most of the reaction I got from some of the guest I mingled with was that they had no idea that there were three floors and to be honest neither had I. I usually go to the basement floor for mens and even the ground floor to see some women pieces if I’m trying to pull some looks for a photoshoot I may have to style. To see every floor offer exquisite frames of art through the SS20 collection was amazing, This event gave guest the opportunity to explore the entire store layout because if you didn’t know a big part of COS brand is Architecture and design.
“COS ESSENTIALS
THE BUILDING BLOCKS”
“MODERN, FUNCTIONAL, CONSIDERED DESIGN”
It’s fashionable to say that COS is my choice of style for all of 2020 bringing not so tradition but modern style to the streets of NYC, LA, London, Paris, Switzerland, Germany, China and Japan. So be sure to check out the latest and greatest that is COS and shop the new SS20 Collection at www.cosstores.com and hashtag #COSSTORES to show the world your modern looks.
